Over 20 years experience in System & User Testing
Website Legalities
If you have a website, blog or app on the Internet then you have to comply with privacy laws. Regardless of whether your website is professional or non-professional, you must display certain mandatory information. If you don’t comply with the website legalities then you risk being fined €1500.
In the worse case scenario, unauthorised computer processing of data you’ve collected could result in 5 years’ imprisonment and a €300,000 fine.
Have I got your attention now?
Websites legalities is a fairly hefty topic and the mandatory information depends on whether you are an individual, company, type of activity, etc. So I’m going to break it down into smaller chunks and just cover Cookies and Privacy Policies here.
Cookies & Privacy
Whether you are just starting out or have been in business for several years, if you’re collecting personal information you are responsible for that data. Having a Privacy Policy is your commitment to guarding the privacy of your user’s data.
“When operating a website or mobile app, you should be ready to answer questions that your users, business partners, or authorities might have about the privacy policy of your service. If you work with other businesses, you [might] need to share with them your privacy policy and make sure you abide by it”. Extract taken from PolicyMaker.io website
Business website owners aren’t the only ones who have to comply. Theses website legalities apply to professional and non-professional websites.
- A professional website is one that is used by a business, either an individual or a company. The compulsory details to be displayed will depend on the type of activity.
- A non-professional website is one that’s used by an individual and is not used for business. For example, a blog.
To comply with the law all websites must display the terms relating to the use of cookies, and information relating to the use of personal data.
Trust
Apart from the risk of a fine, non-compliance could have other more serious effects. There is plenty of evidence to suggest that users will avoid interacting with a website if they think their privacy is at risk. You need to comply with the law if you want to be seen as trustworthy.
Find more detailed info, including cookie definition and a free online policy generator at ‘Cookie Law’ and PolicyMaker.io .
Check out Top 12 Trustworthy Policy Generators. Be aware, although most claim to be free, some will apply fees depending on the type of business.
Choose a policy that’s most relevant to your website activity, personalise it and display it prominently on your website. Enable a Cookie pop-up so it displays when visitors access your website. This allows them to accept, reject or change their preferences. Also consider adding a link to your policy on your Contact page. Prove to your customers that they can trust you.
If you have any problems with setting this up, get in touch and I will do my best to help you out. If I can’t help then I’m sure I’ll find someone that can!
I hope this article has been useful. The next one in the Website Legalities series will cover individual entrepreneurs exercising commercial, craft and regulated activities.
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