Using Hashtags #SEO

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We have all seen hashtags on social media platforms and probably wondered what they do and why are there so many. Originally they were used to help filter and organise conversations on Twitter, but now they are present on several social media platforms. Most people find hashtags confusing because they’re not using in a sentence, just tagged on at the end. 

Hashtags are basically ‘keywords’, so they help you to categorise your content and help social media users to find it. Using hashtags in your social media posts will give you more opportunities to have your content in Google search results.


They’re particularly prevalent on Facebook (some might even say ‘annoying’), but also seen on Instagram, Twitter and even LinkedIn. But what are they and where can they be used for best effect? How many should I use? Does using hashtags improve my SEO and what can they do for my business?

Answers to all of these questions – and more! – can be found on ‘Social Media Today‘ but if you want a more concise read then I recommend you read ‘Blogging to help your small business‘. It’s informative, well written, and explains why using hashtags is an effective way to build your brand and launch new products and services.

Happy #hashtagging!

SAA I.T Test Consultant


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